Built for your next sale

You've sold before. Now sell smarter.

Parcel organizes your property details, pricing, marketing, and every listing task into one clear plan, backed by a licensed Texas brokerage. You pay one flat fee, not a 3% listing commission. Listing fee: greater of 1.5% or $5,000. $250 commitment credited at closing.

Licensed Texas brokerage
MLS + Zillow, Redfin, Realtor.com
Professional photography
Written pricing strategy
Negotiation support available
Weekly seller reporting

Greater of 1.5% or $5,000 · $250 commitment credited at closing

Live in Dallas–Fort Worth now · Austin, Houston & San Antonio coming soon

Create a free account and see your full selling plan — property details, timeline, pricing, and dashboard — before paying anything.

See what you could keep.

Compare Parcel's listing fee with an illustrative 3% listing commission on your home's value.

$575,000
$150K$2M
Traditional 3%

$17,250

3% listing commission

Parcel listing fee

$8,625

Greater of 1.5% or $5,000. $250 credited at closing.

You could keep

$8,625 more

50%

potential savings vs. traditional

See your next sale

The familiar steps, run through one clearer system.

Follow the Parcel seller journey from pricing and preparation through offers and closing. The walkthrough also shows where routine coordination ends and licensed review begins.

PricePrepareLaunchEvaluateClose

49 seconds · captions included · sound recommended

Illustrative Parcel workflowNo live seller data shown

The seller journey

A familiar process, made more visible.

The application is open now. Later steps begin only after acceptance and the required reviews.

01

Apply

Share your contact information, property address, estimated value, and what matters most. No account or payment is required.

02

Review fit

Parcel operations reviews the property and process fit before offering founding access.

03

Build the plan

If invited, complete onboarding, review the representation agreement, and approve the pricing and launch plan.

04

Launch and manage

Parcel coordinates the routine work while you see preparation, showings, feedback, and offers in one place.

05

Choose and close

You make the decisions. Licensed review is brought in when pricing, contracts, negotiation, or risk requires it.

One launch offer

Clear terms. Seller-controlled execution.

Parcel's standard listing fee is the greater of 1.5% of the final sale price or $5,000. Compensation is negotiable and not set by law.

Parcel Listing Service

1.5% of final sale price

$5,000 minimum

$250 commitment fee at engagement

Credited dollar-for-dollar against Parcel's fee when you close with Parcel. The closing balance is never below zero.

  • Guided digital intake and listing preparation
  • Professional photography and marketing coordination
  • Seller dashboard for status, documents, showings, and offers
  • Parcel operations for routine workflow requests
  • Licensed-broker supervision and required high-risk review
Apply as a founding seller

Buyer-agent compensation is separate from Parcel's fee. Whether to offer it and the amount are seller decisions requiring the applicable written disclosure and approval.

Digital-first, broker-supervised

How support works

Your dashboard and Parcel operations are the routine workflow layer. A licensed broker supervises brokerage activity and reviews defined high-risk decisions and exceptions.

Operations handles

  • • intake and listing-prep coordination
  • • document collection and routine status updates
  • • showing, photography, and marketing coordination

Broker review

  • • pricing and representation decisions
  • • disclosures, compliance, and sensitive exceptions
  • • offers, negotiation, and legal-risk escalations
  • • unhappy-seller or active-transaction exceptions

Flag time-sensitive active-transaction issues in the dashboard so operations can prioritize the handoff. Broker involvement occurs through required review or scheduled escalation, not an always-on personal support channel. Send routine requests through your dashboard or the communication channel confirmed by Parcel. Time-sensitive active-transaction issues are prioritized and escalated to the supervising broker when required.

Apply now. No payment at application.

If a seller does not close with Parcel, the commitment fee is not refunded or credited elsewhere, subject to the governing agreement. Parcel will provide the agreement for review before any commitment payment. Paid onboarding is not yet available.

Founding seller application

Tell us about your next sale.

Start with the basics. A person reviews every application and will follow up if Parcel needs more information. No account or payment is required.

Contact information
Property
What matters most?

Select at least one.

Applying does not create an account, bind you to Parcel, or authorize a charge. Parcel will contact you directly about fit and next steps.

Ask a home-selling question.