A licensed Texas brokerage that markets, prices, and sells your home for one flat fee — not a 3% commission. Plans from $2,000 total — $500 to start, the rest at closing.
Create a free account and see your full selling plan — property details, timeline, pricing, and dashboard — before paying anything.
Sample Parcel estimate
4212 Live Oak Ln, Plano, TX
$850,000
Estimated range: $795,000 – $925,000
Days to sell
18–24 days
Multiple offers
Moderate
Illustrative example — enter your address to get your own estimate.
Professional marketing, AI-powered pricing, a live listing, and a licensed Texas broker when you want one — all for a flat fee.
~1 minute · sound on for the full walkthrough
We're new, so we won't show you invented reviews. Instead, inspect the actual product — these are real screens from Parcel, with sample data.
Every offer, read for you
Sample — illustrativeContract price: $352,000
Financing: Conventional
Pre-approval: $360,000 · verified
Option: $200 / 7 days
“Strong over-asking offer with financing already pre-approved above the price. A clean, well-qualified offer.”
AI reads every contract, checks proof of funds and pre-approval, and ranks offers by what you'd actually walk away with. Counter with guidance — or let a licensed broker negotiate on Broker-Backed.
Pricing you can defend
Sample — illustrativeRecommended launch price
$438,000
Range $425,000 – $451,000 · est. 18–24 days on market
A written pricing analysis from verified market data — plus an automatic weekly check-in that tells you when the data says hold and when it says adjust.
A launch buyers actually see
Sample — illustrativeThe foundation is maximum public exposure; advertising amplifies it. You see all of it working — nothing happens in a black box.
A weekly report, not silence
Sample — illustrativeWeek of Mar 2 – Mar 8 · Day 12 on market
1,240 portal views · 38 saves this week
Ad refresh shipped; 2 showings booked via ShowingTime
Pricing check-in: hold — engagement on pace
Every week: what happened, what Parcel did, what's next, and who owns it. You should never have to wonder what's happening with your own listing.
No credit card required · Review everything before paying
Compare Parcel's flat fee with a traditional 3% commission on your home's value.
$17,250
3% listing commission
$2,000
Start for $500 — pay the rest at closing
You could keep
$15,250 more
88%
potential savings vs. traditional
Parcel gives every Texas home seller access to professional pricing, real marketing, and expert transaction guidance — for a flat fee that's a fraction of traditional selling costs.
Our pricing analysis covers recent comparable sales, neighborhood trends, school ratings, and days-on-market patterns to recommend a price that works for your timeline and goals.
Professional advertising campaigns launched across social media and top real estate sites — included with your plan. No setup required on your end. We handle it.
Ask anything about disclosures, contracts, inspections, or closing. Our expert advisor knows Texas real estate rules and gives you clear, actionable answers — not generic disclaimers.
Parcel handles the heavy lifting. You stay in control.
You share your property details and Parcel prepares pricing and a launch plan built around your timeline.
Parcel schedules the photographer, builds your MLS entry, and preps disclosures, signage, and campaign assets.
Your listing goes live on the MLS and major portals with paid amplification and weekly performance reporting.
Every offer is read and the buyer qualified automatically, with a net-proceeds comparison and counter tools ready.
Every TREC deadline is tracked with reminders while your documents and next steps stay organized in your dashboard.
You share your property details and Parcel prepares pricing and a launch plan built around your timeline.
Parcel schedules the photographer, builds your MLS entry, and preps disclosures, signage, and campaign assets.
Your listing goes live on the MLS and major portals with paid amplification and weekly performance reporting.
Every offer is read and the buyer qualified automatically, with a net-proceeds comparison and counter tools ready.
Every TREC deadline is tracked with reminders while your documents and next steps stay organized in your dashboard.
Full marketing, negotiation, and transaction support — without the gaps of a bare-bones flat-fee listing or the price tag of a traditional 3% agent.
* Cost ranges are illustrative flat-fee and commission-based estimates for the Dallas–Fort Worth market and will vary by provider and sale price.
Pay only for what you need — and only the rest when you close.
No credit card required
Get your home valuation estimate and on-demand chat guidance — no commitment required.
Start for $500 — pay the rest only when you close
Everything you need to list and sell — for less than you think.
vs. 3% on a $340K Texas home — keep $8,200 more at closing.
Best For
Sellers who want professional marketing and guidance and prefer to manage showings and offers themselves.
Get an offer and want a pro in your corner? Add a licensed broker to negotiate it — upgrade anytime.
Start for $750 — pay the rest only when you close
Choose your payment schedule
A licensed Texas broker supporting your negotiations, with weekly check-ins.
vs. 3% on a $340K Texas home — keep $6,200 more at closing.
Best For
Sellers who want a licensed broker supporting their negotiations and checking in each week.
Parcel is opening its first Dallas–Fort Worth listings. Founding sellers work directly with the team behind the product — direct onboarding, fast answers, and a real say in how the selling experience evolves.
Build my free selling planParcel is live in the Dallas–Fort Worth metroplex today, with Austin, Houston, and San Antonio coming soon. Join the waitlist and we'll tell you the moment we launch in your city.
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Ask a home-selling question.